Part One - The Blueprint
(A Framework for Any Business Lunch)
In part one, we lay out a blueprint, or framework for how to approach any business lunch. Our simple, yet powerful framework is easier to use than a long list of tips. The framework also allows you to:
- Apply your own style to each stage of the lunch meeting
- Incorporate the specifics of your sales process
- Tailor the experience to the needs of your client
Prepare Well Before the Power Lunch
The right preparation for a power lunch will increase your chances of success. For example, knowing the three types of power lunches and how they relate to your goals will help you set expectations and organize yourself better. Other things to consider in planning a power lunch include:
- Which days of the week are best for a business lunch
- When and how to confirm with your guests
Maximize Your Social Capital During the Power Lunch
Have you ever noticed how some people seem to navigate a restaurant better than others? They always get a good table. The staff treat them with extra consideration. The valets pay special attention to their car...
When things go smoothly for you like this, your client will notice and it will increase your chances of closing business. This is social capital in action; turning your social skills into capital. Some of the things covered in the framework include:
- Where to wait for your guest and how to interact with the restaurant staff
- When to talk about business
Wrap Up and Follow Up
You've conducted a good lunch: your client is engaged and you've covered what you needed to cover. Now you want to keep that momentum going by handling yourself well at the end of the meal:
- How to handle the check
- Saying goodbye